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Valentine's Day Tips By An Online Marketing Company

By Arthur Williams


Valentine's Day is, to many, one of the most thoughtful times of the year. It's when you show that certain someone in your life just how much you appreciate and value them, which business owners across the board have tried to focus on. They might not have succeeded, but it can be argued that it was a simple matter of advertising. This is where online marketing companies come into play, as they can help leading up to this particular holiday.

If you'd like to capitalize on Valentine's Day, you should know that a personable nature goes a long way. Businesses should be viewed as more than just vehicles that move products, which an online marketing company can help with. When you open yourself up to others, it helps you become viewed in a better light. This is a difficult point to explain, but know that if you have fun with your marketing campaigns, the results will be better.

Next, when creating content for marketing, make sure that they have visuals attached to them. If there's one thing that can be said about Valentine's Day images, it's that they yield ample traction on social media, be it Facebook, Instagram or what have you. Shareable posts usually include relevant pictures and videos, so make sure that you follow suit. Reputable firms such as fishbat will tell you to do the same.

Further attention on social media can be garnered by using certain hashtags. Valentine's Day is not without its own slew of relevant tags, which should be used in conjunction with your daily content. Before you decide to use certain tags, research them to see how popular they are on certain social channels. The more popular they are, the more that you should be driven to include them, provided they make sense with your content.

Valentine's Day is one of the best times to hold contests as well, especially on social media. Facebook, Twitter and other such networking platforms can be used to draw potential entrants in. They can enter to win a gift card, a box of candy, or some other type of prize entirely. Whatever the case may be, if your goal is to bring people to your company's social media page, not to mention have them stay active on it, think about holding a contest.




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