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Why A Long Island Advertising Agency May Recognize Facebook Local

By Paula Hess


Do you remember the Events app that Facebook had? Perhaps you forgot that the social media giant took it down in favor of something different. Long Island advertising agencies should bring their attention to its substitute: Facebook Local. It's a unique mobile app, but what is it all about? For those that are curious to learn more, the following information should prove to be insightful, regardless of how much you use this platform.

If you'd like a general description of Facebook Local, you might be able to look at it as the previous Events app, only with elements of Yelp thrown in for good measure. With the app in question, not only will you be able to check out places in your area, but specific shots that your Facebook friends checked into. These places include, but aren't limited to, bars, restaurants, and small businesses in general. The functionality doesn't stop here, though, as the likes of fishbat will tell you.

Did you know that Local is separate from the main Facebook app, too? This is beneficial, mainly because it allows information to be given in a neater way. Instead of having all the information in one location, thereby running the risk of clutter, it's broken up in order to be easier to consume. Long Island advertising agencies can attest to the notion that this leads to better user experiences across the board.

Local will be able to keep users up-to-date on upcoming events, too. With the Trending Events section, people can learn about the festivities that are set to occur in their areas. These include, but aren't limited to, concerts, fundraisers, and ribbon cutting ceremonies for local businesses. With this information in mind, Local will be able to tell people about said events, which will allow them to determine if they're worth attending.

Events was an interesting app from Facebook, but it's clear that it was capable of much more. Local is evidence of this, as it has been able to bring more to the table. Not only can people learn about the various businesses that their Facebook friends enjoy, but they can stay up-to-date in regard to events that are slated to occur. These are just a few reasons why more social media users should consider using Local and everything it offers.




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