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3 Reasons Long Island SEO Specialists Maintain Blogs

By Arthur Williams


If you're looking to develop a search engine optimization strategy, understand that content is the name of the game. One of the best sources of content, as anyone that specializes in Long Island SEO can attest, is the blog. To say that this section of any website matters would be an understatement, so it's important to never delete it. Here are 3 reasons why this should be followed, no matter what industry the website in question is associated with.

One of the upsides of maintaining a blog, according to such names as www.fishbat.com, is that your posts will be retained. If you've been routinely updating your blog, it goes without saying that there has been ample content published. Not only does this help your site's reputation, to the user's perceptive, but it can influence search engines in a positive way. After all, they place more emphasis on websites that have genuine value.

Another reason why blogs should be maintained is the links that they provide. You might have been told that links don't matter as much in SEO as they did years ago, but they still play a role in how search engines rank websites. Not only should links be acquired by third-party websites, but they should be built on a blog's own website as well. When a blog is deleted, you're looking at possibly countless links becoming lost, which will have an adverse SEO impact.

Outside of technical SEO, maintain a blog means that you'll always provide website visitors with reasons to come back. In many cases, if someone visits a company's website, they'll find what they need and not come back. A well-maintained blog will have new content to provide, which means that user engagement will remain consistent. This will have an SEO impact as well, which is all the more reason to keep up with this routine.

As you might have guessed, deleting the blog section of your website can have serious consequences. The most notable is a drop in rankings. If the average user can't find you for a keyword you'd like to rank for, then you won't be able to grow your business as you'd like. This is just one of the reasons why maintaining the blog in question is essential. As your SEO strategy continues to perform, you will be happy that you kept it around.




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